Sunday, February 27, 2011

ERASE IT AND CHANGE IT TILL YOU GET THE DESIRED "CHANGE"


Misinterpretations are a part of one's life. But the one showed in the commercial is so hilarious. The boss is perhaps asking for a change in the company's policies and strategies and the employees misinterpret them as change (loose money).

Camlin has made an exceptional ad with a brilliant idea, that whether the employees interpret him right or wrong, the boss has the option to erase whatever he has written with easily erasable white board. The message is given in a precise and crystal clear manner and thereby making a greater impact on the audience. 

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